RTB · Header Bidding · CTV/VAST

Programmatic monetization, engineered for yield, not just fill.

ReachMetriks runs its own programmatic marketplace across Web, In-App and CTV inventory, connecting your supply to relevant, quality demand that lifts fill rate and CPM without compromising on traffic quality.

Owned
Marketplace, not a pass-through
Relevant
Demand matched to your inventory
3
Inventory types: Web, App, CTV
Demand source Our own marketplace
Inventory covered Web, In-App, CTV
Optimization focus Fill rate & CPM, together
Traffic quality Reviewed on an ongoing basis
Reporting Direct & transparent
What We Monetize

One partner across every screen

Web, in-app and CTV inventory each carry different bid mechanics, macros and device signals. We run all three under a single optimization framework so demand and reporting stay consistent everywhere your audience shows up.

🌐

Web

Display, video and native across desktop and mobile web, tuned for header-bidding efficiency and Core Web Vitals-safe load.

  • Prebid & server-side header bidding
  • Display, outstream & native units
  • Consent (TCF/USP) & supply-chain object hygiene
📱

In-App

iOS and Android inventory monetized through in-app bidding and mediation, with full device-signal and SKAdNetwork/attribution support.

  • In-app header bidding & waterfall mediation
  • Rewarded, interstitial & banner formats
  • IDFA/GAID, app-ads.txt & SDK signal QA
📺

CTV

Connected TV and OTT streams monetized via server-side ad insertion, with VAST/VPAID compliance and premium demand curation.

  • SSAI/CSAI VAST & VMAP delivery
  • Content & device-graph targeting
  • Server-side ad decisioning across CTV/OTT platforms
Owned
Marketplace & demand relationships
Always-on
Monitoring & optimization
Quality
Traffic-quality first, not an afterthought
Direct
Transparent, direct reporting
Why ReachMetriks

Revenue operations, not just a tag on your page.

Most monetization vendors hand you a snippet and a monthly report. We bring our own marketplace and relevant demand to your inventory, tuning targeting and floors continuously, and investigating traffic quality down to the bundle and geo level.

  • Fill rate, CPM and revenue optimized together, not traded off against each other
  • VAST/RTB integrations, macros and device signals debugged at the request level
  • Supply and demand targeting, whitelists/blocklists and endpoint configs actively managed
  • IVT and traffic-quality investigation by bundle, geo and partner, not a blended monthly number
  • Direct relationships with demand partners and your publisher-side team, so testing and iteration stay fast
How We Work

From audit to always-on optimization

Inventory Audit

We map your current Web, In-App and CTV supply, ad-server setup and existing demand partners to find where yield is leaking.

Integration & QA

We stand up or refine RTB/VAST integrations, macros and device signals, then validate against your ad servers before scaling spend.

Targeting & Controls

Whitelists, blocklists, floors and endpoint configurations are tuned by bundle, geo and partner for maximum clean demand.

Continuous Optimization

Ongoing monitoring of fill rate, CPM, revenue and traffic quality, with fast iteration as bid landscape and inventory shift.

Ready to see what your inventory is actually worth?

Send us your current fill rate, CPM and ad-server setup, and we'll come back with a no-obligation breakdown of where the yield is.

Request a Free Revenue Audit